The Kemp brothers had not been seen together on screen since ‘The Krays’ so I was really excited about working with them on this campaign. The brief called for ‘a unique, compelling & cool‘ way to attract a younger, male audience to the show and I knew from the beginning I wanted to grab attention with a visually arresting campaign. I led the entire campaign – writing & directing the on-air elements and also art-directing and writing the copy for the print & digital executions.
Kinsale Shark – Silver ‘Ents/Reality promo’
Promax Europe – Gold ‘Best Consumer/Trade Print Ad’
Promax Africa – Silver ‘Best Directing’
Promax Africa – Gold ‘Best Doc/Factualent. promo’
Promax Africa – Silver ‘Best originated promo’
